We are a group of Toyota enthusiasts with backgrounds in product design, engineering and manufacturing. Using this collective knowledge, we evaluate and curate a selection of proven off-road products with a simplified online customer focused buying experience.
An Idea Born
Late in 2021, the idea for Yota Xpedition was born. A website that solely focused on helping Toyota vehicle owners get off-road by simplifying the online buying experience.
Plan Into Motion
We set our plan into motion and purchased a 2022 4Runner vehicle to use as a test vehicle to evaluate the products we sell.